Understanding the influences on creativity, complex problem-solving and innovation is a significant focus of NIMBLE. At the organizational level, we examine such levers as group dynamics, corporate culture, leadership styles, collaboration, and the nature of projects. At an individual level, we explore a myriad of factors including inspiration, empowerment, motivation, emotional and physical well-being, proximity to deadlines, job fit, work habits, stimuli and stress among other factors. Our findings will be leveraged to develop methodologies designed to unleash creativity, foster innovation, increase productivity and happiness in the work place. So far, we have input from over 120 people. We would love to hear your story!

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Read our findings

The latest research findings on creativity and problem-solving.

How to Implement Our Findings

What you and your company can do to foster creative problem-solving.



February 26, 2018

Someday we might find gross national happiness as a measure of a country’s success instead of gross domestic product if trends continue. (See Sustainable Development Solutions Network’s World Happiness Report 2015). While this is an inconceivably long way off if it ever happens, we are seeing corporations increasingly interested in the happiness of their employees. With an established link between customer and employee satisfa...

December 16, 2017

If only every company could have a flagship product to propel what might otherwise be an ordinary company into one that is capable of spurring extraordinary developments, stretching our imagination about the possibilities of what can be accomplished. IBM could easily have been a has-been in this era but the five-year transformation of its cognitive platform Watson, of game show legend, has been leveraged by 80,000 developers f...

June 22, 2016

So you want a creative team. How do you know if you have people with enough creative juice or if you need to hire them? David and Tom Kelley, IDEO founders, believe everyone is born creative. People are not equally creative, though. Early research into the link between genes and creativity validates some correlation between the two, with a pilot study in Brain Research showing that DRD2 gene and the TPH gene were associated wi...

May 26, 2016

Too often, forces acting upon creative, talented people in an organization can have a substantial impact on their output. Innovative thinking is not simply a result of individual or group talents but is also a function of the work environment. Is your organization set up to encourage or stifle creativity?

One of the ways that has been proven to fuel creativity is the alignment between an individual’s passions, interests, expert...

April 29, 2016

Overwhelmed by the evidence of human emotion as the driving (if subconscious) element in decision-making, we discard the traditional economic theory that people act rationally. (Contrary to classic economics theory, empirical research in the field of behavioral economics reveals that purchasing choices are perhaps 30% rational decision-making and 70% based on emotional, psychological and perceptual factors.) Brand experts and...

April 23, 2016

If the key to successful teamwork is emotional intelligence, as Google’s comprehensive research into the subject has concluded, then maybe we’ve gotten it all wrong. Top companies screen for exceptional technical (or hard) skills foremost and second, cultural fit. But what if the culture stinks? What if, like in many companies, employees are emotionally disconnected and feel threatened? The potential of A players cannot not be...

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